Privacy Policy

MAXV Display ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website https://maxvdisplay.com. It complies with the General Data Protection Regulation (GDPR) for users in the European Economic Area (EEA) and the California Consumer Privacy Act (CCPA) for residents of California, USA.

1. Information We Collect

1.1 Information You Provide Directly

We collect information you voluntarily provide when you:

• Fill out a contact or inquiry form (name, email, phone number, company name, project details)
• Request a quotation
• Subscribe to our newsletter or updates
• Communicate with us via email, WhatsApp, or other channels

1.2 Information Collected Automatically

When you visit our website, we automatically collect certain information, including:

• Usage data: Pages visited, time spent, referring URL, browser type, device type, and operating system — collected via Google Analytics
• IP address: Used for geolocation (country-level only) and security purposes
• Cookie data: As described in our Cookie Policy

1.3 Information from Third Parties

We do not purchase personal data from third parties. We may receive information from business partners or public sources strictly for legitimate business purposes.

2. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data under the following legal bases:

• Consent: When you accept cookies or subscribe to our communications. You have the right to withdraw consent at any time.
• Contractual necessity: When processing is necessary to respond to your inquiry or fulfill a quotation request.
• Legitimate interest: For improving our website, preventing fraud, and ensuring network security.
• Legal obligation: When required by applicable law.

3. How We Use Your Information

We use the information we collect for the following purposes:

• Respond to your inquiries, requests, and quotations
• Provide customer support and communicate with you about your projects
• Send product information, technical specifications, and promotional materials (only with your consent where required)
• Improve our website, content, and user experience
• Analyze website traffic and user behavior via aggregated analytics
• Comply with legal obligations and enforce our terms

4. Cookies and Similar Technologies

We use cookies and similar tracking technologies. You can control your cookie preferences through our cookie consent banner or via your browser settings. For detailed information, see our Cookie Policy.

5. Data Sharing and Disclosure

We do not sell your personal information. We do not trade, rent, or share your personal data for monetary consideration. We may share information in the following limited circumstances:

• Service providers: With trusted third-party service providers who help us operate our website (e.g., Google Analytics, hosting providers). These providers are contractually bound to protect your data and use it only for the services they provide to us.
• Legal compliance: When required by law, court order, or governmental regulation.
• Business transfers: In connection with a merger, acquisition, or sale of assets, with notice to affected users.

6. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected, including for legal, accounting, or reporting requirements:

• Inquiry and quotation data: 2 years after last contact
• Analytics data: 26 months (Google Analytics default)
• Newsletter subscription data: Until you unsubscribe

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data, including:

• SSL/TLS encryption for all data transmitted via our website
• Access controls restricting employee access to personal data
• Regular security assessments of our systems

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.

8. International Data Transfers

Your data may be transferred to and processed in countries outside your country of residence, including China where our company is headquartered. When we transfer data from the EEA, we ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the European Commission.

9. Your GDPR Rights

If you are located in the EEA, you have the following rights under the GDPR:

• Right to access: Request a copy of the personal data we hold about you.
• Right to rectification: Request correction of inaccurate or incomplete data.
• Right to erasure ("right to be forgotten"): Request deletion of your personal data, subject to legal retention requirements.
• Right to restrict processing: Request limitation of how we use your data.
• Right to data portability: Request a copy of your data in a machine-readable format.
• Right to object: Object to processing based on legitimate interests or direct marketing.
• Right to withdraw consent: Withdraw consent at any time where processing is based on consent.

To exercise any of these rights, please contact us at the details in Section 13. We will respond within 30 days.

10. Your CCPA Rights (California Residents)

If you are a resident of California, USA, the California Consumer Privacy Act (CCPA) grants you the following rights regarding your personal information:

10.1 Right to Know

You have the right to request that we disclose the following information covering the 12-month period preceding your request:

• The categories of personal information we have collected about you
• The sources from which we collected the information
• The business or commercial purpose for collecting or selling your personal information
• The categories of third parties with whom we share your personal information
• The specific pieces of personal information we have collected about you

10.2 Right to Delete

You have the right to request the deletion of personal information we have collected from you, subject to certain exceptions (e.g., completing transactions, detecting security incidents, complying with legal obligations).

10.3 Right to Opt Out of Sale

MAXV Display does not sell your personal information. We do not exchange your data for monetary or other valuable consideration. However, the CCPA's definition of "sale" may include data sharing for cross-context behavioral advertising. To opt out of any such data sharing, please use our "Do Not Sell My Personal Information" link in the footer or bottom-left of our website.

10.4 Right to Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights. This means we will not deny services, charge different prices, or provide a different quality of service.

10.5 Categories of Personal Information Collected (Past 12 Months)

In the preceding 12 months, we may have collected the following categories of personal information:

• Identifiers: Name, email address, phone number, IP address
• Commercial information: Products or services purchased, obtained, or considered
• Internet/electronic activity: Browsing history, search history, interaction with our website
• Professional/employment information: Company name, job title (if provided)

10.6 How to Exercise Your CCPA Rights

You or your authorized agent may submit a verifiable consumer request by:

• Emailing us at baojian@maxvdisplay.com
• Using our Data Request Form

We will confirm receipt within 10 business days and respond within 45 days (extendable by an additional 45 days with notice).

11. Data Deletion Request

You have the right to request deletion of your personal data under both GDPR and CCPA. To submit a deletion request, please visit our Data Request Page or email us directly.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and operational reasons. The "Last updated" date at the top indicates when the policy was last revised. We encourage you to review this policy periodically.

13. Contact Information

If you have any questions about this Privacy Policy, wish to exercise your privacy rights, or have a complaint, please contact us:

• Email: baojian@maxvdisplay.com
• Website: maxvdisplay.com/contact
• Address: No. 118 North Shiyan Ring Road, Bao'an District, Shenzhen City, Guangdong Province, China

GDPR Representative (EEA): For users in the European Economic Area, you may contact us via email with the subject line "GDPR Request" and we will direct your inquiry to our GDPR point of contact.

You also have the right to lodge a complaint with your local data protection authority (in the EEA) or the California Attorney General (in the US).